Bixby is a virtual assistant developed by Samsung Electronics. On March 20, 2017, Samsung announced the voice-powered digital assistant named “Bixby”.

Bixby adapts to your needs by learning your routine, the apps you like to use, 
and even remembers what you’ve already asked for and how, so it becomes more helpful over time.

Bixby is always growing by adding new services and expanding supported devices, so you can focus on getting more done.Bixby understands natural, conversational language so you can talk the same way you’d talk to a friend.

Bixby Voice
With Bixby Voice, the user can trigger Bixby by calling it or doing a long press of the Bixby Button located below the volume rocker. A while before the phone’s release, the Bixby Button was reprogrammable and could be set to open other applications or assistants, such as Google Assistant. Near the phone’s release, however, this ability was removed with a firmware update, but can be remapped using third party apps.

Bixby Home
Bixby Home can be found by swiping to the right on the home screen or doing a short press on the Bixby Button. It is a vertically scrolling list of information that Bixby can interact with, for example, weather, fitness activity, and buttons for controlling their smart home gadgets.Bixby supports three languages including Chinese. It also supports contextual search and visual search.

Bixby Vision
Bixby Vision is built into the camera app and can “see” what one can see as it is essentially an augmented reality camera that can identify objects in real time, search for them on various services, and offer the user to purchase them if available. Bixby is also able to translate text, read QR codes, and recognize landmarks.